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    Author: Meghan Bottomley

    Dr. Data Sciences’ guide to AI and Machine Learning Part 2

    July 18, 2023

    Paul Archer-Smith, Ph.D., Data Scientist

    In the previous blog, I discussed the impact of Machine Learning (ML) in our current world. We ended with two questions: 1. In this brave new world of AI and machine learning (ML), how do we operate? 2. As individuals, groups, businesses, and governments, how do we navigate a landscape filled with ML? We need to understand what we’re working with before we can plan how to move forward. This blog will dive into some of the machinery that makes AI and machine learning work.

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    Dr. Data Sciences’ guide to AI and Machine Learning Part 1

    July 4, 2023

    Paul Archer-Smith, Ph.D., Data Scientist

    For the purposes of this blog, we’re going to be focusing in on machine learning (ML), a subset of AI that focuses on understanding and building methods that let machines “learn”: training data is leveraged by algorithms to improve the performance of models. These models can describe anything that you are trying to predict or classify based on underlying characteristics.

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    New alcohol and health guidelines: how willing are Canadians to change their habits

    May 23, 2023

    Tayrine dos Santos, Ph.D., Research AnalystRosalie Nadeau, M.A., VP, Insights and Research

    The new guidelines made headlines in Canada and abroad, generating a public debate about what this meant for people’s relationships with drinking, social habits and perceptions of risk associated with it. In light of these new guidelines, DS conducted an online survey among Canadians in March to understand their perceptions of these new rules and their intent to follow them in the future. Will Canadians really limit themselves to two weekly alcohol drinks?

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    Elevating Advertising with Generative AI

    April 13, 2023

    Brayden Culligan, Senior Creative Strategist

    As agencies begin deploying tools like ChatGPT, Bard, DALL-E, and Midjourney, many are eager to understand their disruptive effects' true scale and nature. In this blog, we explore how generative AI can help streamline processes, personalize experiences, and enhance creative output, as well as the challenges and limitations these technologies present.

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    How safe do Canadians feel in their communities?

    March 15, 2023

    Andrew McCormack, M.A., Head of Research Analytics and ProductMark Wang, M.Sc., Research Analyst

    Recently, public safety issues have gained considerable attention among policymakers and everyday Canadians. For instance, random stranger attacks in Vancouver became a focal point of the city’s 2022 municipal election campaign, while debates over gun control continue at the federal level. With this in mind, we believe it is important to understand how everyday Canadians perceive issues like violent crime, random attacks, and vandalism in their communities, as well as why these issues arise and who bears responsibility for solving them. These perceptions can influence individual behaviour and institutional decision-making, and can significantly impact trust in and satisfaction with government and law enforcement.

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    Our Greyhound Research Dashboard is now live!

    January 9, 2023

    Insights & Research, DataSciences Insights & Research Department

    The Greyhound project is a DS-led, always-running research polling project across Canada that allows to regularly ask Canadians about a variety of current events, understudied issues, and other research curiosities. Greyhound is our space to innovate, contribute to public opinion research in Canada, and share our findings with a wider public.

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